Health Report : http://westlandinsurance.ca

Follow recommendations in this health report to keep your site healthy

Date/Time Examined : 2016-10-11 20:58:49


Magelln :: SiteDoctor found 12 major issues

Page Title

Page Title : Westland Insurance - Home Insurance, Auto, Busi


Title does not exceed 60 characters. It's fine!

Knowledge Base
Title is the heading of the webpage. Title is a sentence or string of words enclosed between HTML Title Tags (<title></title>) which represents the title of your webpage. Every webpage should have an unique title. Search engine robots / spiders search for the title of your website, and displays the title along with your website address in search results. Title is the most important element for both SEO and social sharing. Title should be less than 50 to 60 characters because search engines typically only use the first 50 to 60 characters in search results. A good title consists of the primary keyword, secondary keyword, and brand name. For example, a fictitious gaming information site title may be as follows: "The future of gaming information is here at GamingInformation.com". A webpage title should contain a proper glimpse of the website. Title is an important element as it serves as an identification of your website for user experience, SEO, and social sharing. So have a nice and catchy title.
Learn more

Meta Description

Meta Description : Westland Insurance is a leading insurance broker in BC with more than 70 offices across BC and Alberta. Westland offers Home Insurance, Business, Auto and Travel


Mets Description exceeds 150 characters. It's not good!

Knowledge Base
Description is the full interpretation of your webpage content and features. Most often it is a short paragraph that describes what features and information are provided on the webpage to its visitors. You may consider it as advertising of your website. Although not important for search engine ranking, it is very important for hits or visits from search engine results. Description should be less than 150 characters. Every webpage of website should contain an unique description to avoid description duplication. Description is the definition of your website for user experience, so use complete sentences which are short but descriptive of the webpage.

Meta Keyword

Meta Keyword :


No Meta Keywords found!

Knowledge Base
Meta Keywords are keywords inside Meta Tags. In recent years, Meta Keywords are less likely used by many search engines for ranking: the words of title and description are more often used as Meta Keywords. However, still recommended for SEO.

Single Keywords

Keyword Occurrence Density Possible Spam
Insurance 70 15.945 % Yes
Auto 13 2.961 % No
Home 10 2.278 % Yes
Coverage 9 2.05 % No
Westland 8 1.822 % No
Learn 8 1.822 % No
Business 7 1.595 % No
Travel 7 1.595 % No
Save 4 0.911 % No
Liability 4 0.911 % No
Join 4 0.911 % No
Tips 3 0.683 % No
Condo 3 0.683 % No
Team 3 0.683 % No
Big 3 0.683 % No
Tenant 3 0.683 % No
High 3 0.683 % No
BC 3 0.683 % No
Additional 3 0.683 % No
Vehicle 3 0.683 % No

Two Word Keywords

Keyword Occurrence Density Possible Spam
Auto Insurance 10 2.278 % No
Learn More 8 1.822 % No
Insurance Auto 6 1.367 % No
Home Insurance 6 1.367 % No
Business Insurance 5 1.139 % No
Westland Insurance 4 0.911 % No
2016 Westland 4 0.911 % No
More Learn 4 0.911 % No
in the 4 0.911 % No
Travel Insurance 4 0.911 % No
Insurance Travel 4 0.911 % No
Insurance Home 4 0.911 % No
High Value 3 0.683 % No
Insurance Business 3 0.683 % No
Our Team 3 0.683 % No
Join Our 3 0.683 % No
Insurance Sub 3 0.683 % No
Sub Insurance 3 0.683 % No
Tenant Insurance 3 0.683 % No
Insurance High 3 0.683 % No

Three Word Keywords

Keyword Occurrence Density Possible Spam
Insurance Auto Insurance 5 1.139 % No
More Learn More 4 0.911 % No
Learn More Learn 4 0.911 % No
Auto Insurance Auto 4 0.911 % No
Join Our Team 3 0.683 % No
Business Insurance Travel 3 0.683 % No
Insurance Business Insurance 3 0.683 % No
Insurance High Value 3 0.683 % No
Auto Insurance Home 3 0.683 % No
Insurance Travel Insurance 3 0.683 % No
Insurance Home Insurance 3 0.683 % No
Insurance Sub Insurance 3 0.683 % No
Sub Insurance Sub 2 0.456 % No
Our Team Payment 2 0.456 % No
Team Payment Options 2 0.456 % No
British Columbia Alberta 2 0.456 % No
Insurance Liability Insurance 2 0.456 % No
Commercial Insurance Liability 2 0.456 % No
Insurance Condo Insurance 2 0.456 % No
Insurance Tenant Insurance 2 0.456 % No

Four Word Keywords

Keyword Occurrence Density Possible Spam
Auto Insurance Auto Insurance 4 0.911 % No
Learn More Learn More 4 0.911 % No
Auto Insurance Home Insurance 3 0.683 % No
Insurance Auto Insurance Auto 3 0.683 % No
Quote Auto Insurance Home 2 0.456 % No
a Quote Auto Insurance 2 0.456 % No
Home Insurance Business Insurance 2 0.456 % No
Business Insurance Travel Insurance 2 0.456 % No
Request a Quote Auto 2 0.456 % No
Insurance Business Insurance Travel 2 0.456 % No
Insurance Home Insurance Business 2 0.456 % No
Commercial Insurance Liability Insurance 2 0.456 % No
Insurance Sub Insurance Sub 2 0.456 % No
Sub Insurance Sub Insurance 2 0.456 % No
Join Our Team Payment 2 0.456 % No
Our Team Payment Options 2 0.456 % No
Insurance Travel Insurance or 2 0.456 % No
View more in the 2 0.456 % No
We can help 18008993093 2 0.456 % No
Insurance Commercial Insurance Liability 2 0.456 % No

Keyword Usage

The most used Content Keywords do not match Meta Keywords!

Knowledge Base
Keyword usage is the using of your keywords inside Meta Tags and contents of your website. Use keywords that describes your site properly for precise search engine results: so you attract a good fit of surfers to your website.

Total Words

Total Words : 439

Knowledge Base
Unique words are uncommon words that reflects your site features and content. Search engine metrics are not intended to use unique words as ranking factor, but it is still useful to get a proper picture of your site content. Using positive unique words like complete, perfect, shiny, etc. provides for an optimal user experience.

Stop words are common words like prepositions, and some generic words like download, click me, offer, win etc. You are encouraged and advised to use more unique words and less stop words.

Text/HTML Ratio Test

Site passed Text/HTML Ratio Test!

Text/HTML Ratio Test : 38%

Knowledge Base
The ideal page's ratio of text to HTML code should lie between 20 to 60%. If it is less than 20%, your webpage is lacking information. Low SEO value, and poor user experience. If it is more than 60%, your webpage might be considered spammy

HTML Headings

H1(1)

  • Save up to $400 on your home insurance.

H2(7)

  • Insurance Products
  • Latest from Westland Insurance
  • Insurance Products
  • Connect with us
  • Log In
  • Select Location

H3(5)

  • Your best coverage is our only policy
  • Home
  • Business
  • Auto
  • Travel

H4(0)

H5(0)

H6(0)

Knowledge Base
H1 Tags are the existence of any content inside H1 Tags. Although not important like Meta Titles and Descriptions for search engine ranking, they still are an important way to describe your contents in search engine results.

H2 Tags are less important, but still should be used for maximizing user experience.

robot.txt

Robot.txt file found!

Knowledge Base
robots.txt is a text file that resides in your website root directory, which contains instructions for various robots (mainly search engine robots) for how to crawl and index your website. robots.txt instructs search bots and others bots which directories are allowed or disallowed from being indexed and crawled, and time delay for bots to crawl and index. Full access or full restriction or customized access and/or restriction can be imposed via robots.txt.

robots.txt is very important for SEO. Your website directories will be crawled and indexed by search engines according to robots.txt instructions. So, add a robots.txt file in your website root directory. Write it properly, including your content enriched pages and other public pages, and exclude any pages which contain sensitive information. Note that robots.txt instructions to restrict access to your sensitive information is not 100%. Some bad robots will ignore the file. Further, anyone can view the file in their browser: and learn about hidden files and directories that they otherwise may not have known about. So do not use it alone for security. For example, password protect sensitive files and directories.
Learn more

Sitemap

Sitemap found!
Location: https://www.westlandinsurance.ca/sitemap.xml

Knowledge Base
Sitemap is a XML file which contains a full list of your website URLs. It is used to suggest URLs for search engines to crawl and index. It can greatly help search engine robots index your website quickly and deeply. It is roughly an opposite of robots.txt. You can create a sitemap.xml by various free and paid service, or you can write it with proper way (read about how write a sitemap).

Keep these things in mind:
1) Sitemap must be less than 10 MB (10,485,760 bytes), and contain a maximum 50,000 URL. if you have more URLs or if your file is larger than 10 MB is size, then create multiple sitemap files, and use a sitemap index file.
2) Put your sitemap in website root directory, and add the URL of your sitemap in robots.txt. For example: Sitemap: /sitemap.xml
3) sitemap.xml can be compressed using grip for faster loading.

Broken Links: A broken link is an inaccessible link URL. A higher rate of broken links have a negative effect on search engine ranking due to reduced link equity. It also has a bad impact on user experience. There are several reasons for broken links:
1) An incorrect link entered by you.
2) The destination website removed the linked webpage given by you. (A common 404 error).
3) The destination website is irreversibly moved or no longer exists. (domain changed or site blocked or site offline).
4) User may be behind a firewall or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewall for outside access.
Learn more or Learn more

Internal vs External Links

Total Internal Links? 91
Total External Links? 8

Internal Links

  • /
  • /bc/insurance
  • /bc/insurance/auto
  • /bc/insurance/auto/basic-car-insurance-coverage
  • /bc/insurance/auto/additional-coverage
  • /bc/insurance/auto/additional-coverage/extended-third-party-liability
  • /bc/insurance/auto/additional-coverage/motorhome-insurance
  • /bc/insurance/auto/additional-coverage/rental-vehicle-coverage
  • /bc/insurance/auto/additional-coverage/roadstar-package
  • /bc/insurance/auto/additional-coverage/roadside-plus
  • /bc/insurance/auto/additional-coverage/optional-coverage
  • /bc/insurance/auto/additional-coverage/vehicle-coverage
  • /bc/insurance/auto/vehicle-registration-licensing
  • /bc/insurance/auto/driver-services
  • /bc/insurance/auto/driver-services/driver-services-bc-locations
  • /bc/insurance/auto/westland-green-private-auto
  • /bc/insurance/auto/westland-green-private-auto/endorsements
  • /bc/insurance/auto/save-on-auto-insurance
  • /bc/insurance/auto/road-safety-tips
  • /bc/insurance/auto/road-safety-tips/safety-tips-for-young-drivers
  • /bc/insurance/home
  • /bc/insurance/home/house-insurance
  • /bc/insurance/home/house-insurance/high-value-house-insurance
  • /bc/insurance/home/condo-insurance
  • /bc/insurance/home/condo-insurance/high-value-condo-insurance
  • /bc/insurance/home/tenant-insurance
  • /bc/insurance/home/tenant-insurance/high-value-tenant-insurance
  • /bc/insurance/home/rental-property-insurance
  • /bc/insurance/home/mobile-home-insurance
  • /bc/insurance/home/seasonal-home-insurance
  • /bc/insurance/home/save-on-home-insurance
  • /bc/insurance/home/insurance-features
  • /bc/insurance/home/additional-coverage
  • /bc/insurance/home/discount-descriptions
  • /bc/insurance/home/insure-to-value
  • /bc/insurance/business
  • /bc/insurance/business/care-providers-insurance
  • /bc/insurance/business/church-insurance
  • /bc/insurance/business/church-insurance/risk-management
  • /bc/insurance/business/community-living-insurance
  • /bc/insurance/business/community-living-insurance/optional-coverage
  • /bc/insurance/business/drycleaners-insurance
  • /bc/insurance/business/home-builders-program-insurance
  • /bc/insurance/business/information-technology-insurance
  • /bc/insurance/business/manufacturers-importers-exporters-insurance
  • /bc/insurance/business/restaurant-insurance
  • /bc/insurance/business/retail-office-insurance
  • /bc/insurance/business/school-insurance
  • /bc/insurance/business/school-insurance/extra-insurance
  • /bc/insurance/business/school-insurance/risk-management
  • /bc/insurance/business/winery-insurance
  • /bc/insurance/business/commercial-insurance
  • /bc/insurance/business/liability-insurance
  • /bc/insurance/business/construction-insurance
  • /bc/insurance/business/contract-surety
  • /bc/insurance/business/save-on-business-insurance
  • /bc/insurance/business/equestrian-insurance
  • /bc/insurance/business/small-business-insurance-bc
  • /bc/insurance/travel
  • /bc/insurance/travel/travel-insurance-costs
  • /bc/insurance/travel/safe-travel-tips
  • /bc/insurance/marine-boat
  • /bc/insurance/marine-boat/additional-coverage
  • /bc/insurance/rv
  • /bc/insurance/personal-liability
  • /bc/insurance/storage
  • /bc/our-locations
  • /bc/claims
  • /bc/claims/earthquake-information
  • /payment-options/payment-form
  • https://www.westlandinsurance.ca
  • /bc/about-us/join-our-team
  • /payment-options
  • /bc/our-locations
  • /bc/news/2016/06/28/westland-insurance-donates-$25-000-towards-fort-mcmurray-relief-efforts
  • /bc/news/2016/03/01/westland-insurance-makes-extraordinary-gift-to-er
  • /bc/news/2016/01/06/westland-insurance-group-was-recently-featured-in-the-vancouver-sun-for-their-support-of-local-breakfast-and-out-of-school-programs
  • /bc/news
  • /bc/blog
  • /bc/our-locations
  • /bc/about-us/connect-with-us
  • /bc/about-us/connect-with-us
  • /bc/our-locations
  • /bc/about-us/join-our-team
  • /bc/about-us
  • /bc/client-center/log-in
  • /bc/Insurance-resource
  • /
  • /sitemap
  • /bc/disclaimer
  • /bc/privacy-policy

External Links

  • https://www.youtube.com/embed/YE4CH5YutkI?autoplay=1
  • bc/blog/westland/2016/07/14/westland-big-bike-a-big-success
  • bc/blog/westland/2016/04/29/westland-participates-in-the-big-bike
  • bc/blog/westland/2015/11/06/6-reasons-you-should-have-house-insurance
  • https://www.facebook.com/westland.insurance.canada
  • https://twitter.com/WestlandIns
  • https://www.linkedin.com/company/westland-insurance
  • https://plus.google.com/100320307722812368328

NoIndex , NoFollow, DoDollow Links

Total NoIndex Links 0
Total NoFollow Links 0
Total DoFollow Links 99
NoIndex Enabled by Meta Robot? No
NoFollow Enabled by Meta Robot? No

NoIndex Links

NoFollow Links



Knowledge Base

NoIndex : Noindex Directive is a Meta Tag value. Noindex Directive instructs search engine robots to not index a webpage, and not show the webpage in search engine results.

By default, a webpage is set as “index.” You should add <meta name="robots" content="noindex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl the webpage, and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : Nofollow Directive is a Meta Tag value. Nofollow Directive instructs search engine robots to not follow any links in the webpage.

By default, links are set as “follow.” You would set a link as “nofollow” in this way: <a href="http://www.example.com/" rel="nofollow">Anchor Text</a> if you want to suggest to search engine that the hyperlink should not pass any link equity/SEO value to the link target.

Learn more

SEO Friendly Links

Links are SEO friendly!

Knowledge Base
An SEO friendly link is one which roughly follows these rules. The URL should contain dash or underscore as a separator, not contain parameters, and should be static.

To resolve, use these techniques:
1) Replace all separators with dashes or underscores. Clean URL by replacing parameters with words: i.e., use SEO-friendly URLs.
2) Merge your www and non-www URLs.
3) Do not use dynamic and related URLs. Create an xml sitemap for proper indexing by search engines.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical URLs using Canonical Tags.
Learn more

Favicon

Favicon found!

Learn more

Image 'alt' Test

3 images without Alt Text!

Images Without Alt Text

  • https://www.facebook.com/tr?id=1082001691843686&ev=PageView&noscript=1
  • //googleads.g.doubleclick.net/pagead/viewthroughconversion/957838950/?value=0&guid=ON&script=0


Knowledge Base
Alt Tags are alternate titles for images. Alt Tags are used to describe images, and have high SEO value. They are also important for accessibility. So, add a suitable title using Alt Tags.
Learn more

DOC Type

DOC Type : <!doctype html>


Doc Type declared!

Knowledge Base
Doc Type is not a SEO factor, but it is checked for validating your webpage. So, set doctype of your HTML page.
Learn more

Depreciated HTML Tag

No depreciated HTML tags detected!

Knowledge Base
Older HTML Tags and attributes that have been superseded by other more functional or flexible alternatives (whether as HTML or as CSS ) are declared as deprecated in HTML4 by the W3C - the consortium that sets the HTML standards. Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete, and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 55 KB


HTML page size is <= 100KB!

Knowledge Base
HTML page size is the one of the main factors of webpage loading time. It should be less than 100 KB. Note that this size not include external CSS (.css files), external JavaScript (.js files), or images files.

Here are some steps to reduce your page size, and minimize webpage loading speed:
1) Move all your CSS and JS code to external files.
2) Locate text content to top of the page so that it can displayed before page fully loads.
3) Reduce or compress all CSS, JS, images, flash media files, etc.
Learn more

GZIP Compression

GZIP Compressed Size : 14 KB


GZIP compression is enabled!

Knowledge Base
GZIP is a generic compressor that can be applied to any stream of bytes: under the hood it remembers some of the previously seen content, and attempts to find and replace duplicate data fragments in an efficient way. For the curious, a great low-level explanation of GZIP. However, in practice however, GZIP performs best on text-based content, often achieving compression rates of as high as 70-90% for larger files, whereas running GZIP on assets that are already compressed via alternative algorithms (e.g. most image formats) yields little to no improvement. It is also recommended that GZIP compressed size should be <=33 KB

Inline CSS

10 Inline CSS detected!

Inline CSS

  • <img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1082001691843686&ev=PageView&noscript=1" />
  • <h1 style="font-size: 46px;"></h1>
  • <span id="ctl00_ctl00_cph_main_cph_Content_C033_newsFrontendList_ctl00_ctl00_NewsList" style="display:none;"></span>
  • <span id="ctl00_ctl00_cph_main_cph_Content_C010_masterBlogPostsFrontend_ctl00_ctl00_Repeater" style="display:none;"></span>
  • <span style="line-height: 18.2000007629395px;"></span>
  • <a href="/bc/about-us/connect-with-us" style="line-height: 1.4;"></a>
  • <a href="/bc/our-locations" style="line-height: 1.4;"></a>
  • <a href="/bc/about-us/join-our-team" style="line-height: 1.4;"></a>
  • <div style="display:inline;"></div>
  • <img height="1" width="1" style="border-style:none;" alt="" src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/957838950/?value=0&amp;guid=ON&amp;script=0"/>


Knowledge Base
Inline CSS is the CSS code which resides in the HTML page inside HTML Tags instead of in an external .css file. Inline CSS increases the loading time of your webpage which is an important search engine ranking factor. So, try to avoid inline CSS, and load CSS via external CSS file.

Internal CSS

No Internal CSS Detected!

Knowledge Base
Internal CSS is the CSS code which resides in the HTML page inside Style Tags instead of in an external .css file. Internal CSS also increases the loading time of your webpage since page caching is possible for internal CSS. So, try to avoid internal CSS, and load CSS via external CSS file.

Microdata Schema Test

Site failed Microdata Schema Test!

Knowledge Base
Microdata is the information underlying a HTML string or paragraph. Consider a string "Avatar", it could refer a profile picture on forum, blog or social networking site, or it may refer to a highly successful 3D movie. Microdata is used to specify the reference or underlying information about a HTML string. Microdata improves chances that a search engine and other application will better understand your content, and better display it in the search results.
Learn more

IP & DNS Report

IPv4 207.34.239.20
IPv6 Not Compatiable
DNS Report
SLHostClassTTLTypePRITargetIP
1westlandinsurance.caIN3598A207.34.239.20
2westlandinsurance.caIN43198NSns2.netfirms.com
3westlandinsurance.caIN43198NSns1.netfirms.com
4westlandinsurance.caIN3600MX20westlandinsurance.ca.mx2.electric.net
5westlandinsurance.caIN3600MX30westlandinsurance.ca.mx3.electric.net
6westlandinsurance.caIN3600MX10westlandinsurance.ca.mx1.electric.net

IP Canonicalization Test

Site failed IP Canonicalization Test!

Knowledge Base
If multiple domains are registered under a single IP address, search bots can label other sites as duplicates of one site. This is IP canonicalization. Little bit like URL canonicalizaion. To solve this, use redirects.
Learn more

URL Canonicalization Test

Site passed URL Canonicalization Test!

Knowledge Base
Canonical Tags make all tagged URLs lead to a single address or webpage, and thereby treated as a single URL. For example:
<link rel="canonical" href="https://mywebsite.com/home" />
<link rel="canonical" href="https://www.mywebsite.com/home" />
Both refer to the link mywebsite.com/home. So, both URLs pointing to the same page with same content. This will boost your search engine ranking by eliminating content duplication: which is usually penalized by search engines. Use Canonical Tags for all URLs which point to the same page or page with identical content.
Learn more

Plain Text Email Test

Site passed Plain Text Email Test. No plain text email found!

Knowledge Base
Plain text email address is vulnerable to email scrapping agents. An email scrapping agent crawls your website, and collects every email address which written in plain text. So, the existence of a plain text email address in your website can help spammers in email harvesting.

To fight this, you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing backward your email address.
3) Obfuscate your email address using JavaScript.
4) Display email address as image.
Learn more

cURL Response

urlhttps://www.westlandinsurance.ca/content typetext/html; charset=utf-8
http code200header size511
request size290filetime-1
ssl verify result0redirect count1
total time0.94796namelookup time0.008999
connect time0.030704pretransfer time0.122939
size upload0size download56135
speed download59216speed upload0
download content length56135upload content length-1
starttransfer time0.83788redirect time0.06619
redirect urlprimary ip207.34.239.20
certinfoprimary port443
local ip72.9.99.234local port51411

Mobile Friendly Check


Mobile Friendly : Unknown

Score : Unknown

Localized Rule Name Rule Impact
No data to show.
CMS:
Locale:
Roboted Resources:
Transient Fetch Failure Resources:

Google Page Speed Insight (Mobile)

Page Speed

Usability Score


Page Statistics


numberResources58numberHosts13
totalRequestBytes7670numberStaticResources44
htmlResponseBytes56932overTheWireResponeBytes1219178
cssResponseBytes84526imageResponseBytes361756
javascriptResponseBytes609061otherResponseBytes106903
numberJsResources9numberCssResources7


Avoid App Install Interstitials That Hide Content

Your page does not appear to have any app install interstitials that hide a significant amount of content. Learn more about the importance of avoiding the use of app install interstitials.

Avoid Plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure Viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size Content to Viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Size Tap Targets Appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="/bc/insurance/auto">Auto Insurance</a> is close to 4 other tap targets
  • The tap target <a href="/bc/Insurance-resource">Insurance Resource</a> is close to 1 other tap targets

Use Legible Font Sizes

The text on your page is legible. Learn more about using legible font sizes.

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

  • https://connect.facebook.net/en_US/fbevents.js
  • https://www.google-analytics.com/analytics.js

Server Response Time

In our test, your server responded in 1.1 seconds. There are many factors that can slow down your server response time.
Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.
Minify CSS for the following resources to reduce their size by 619B ( 22% reduction ).

  • https://www.westlandinsurance.ca/App_Themes/homepage/Global/homepage.css could save 619B ( 22%reduction )

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
Minify HTML for the following resources to reduce their size by 1.5KiB ( 14% reduction ).

  • https://www.westlandinsurance.ca/ could save 1.5KiB ( 14%reduction )

Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 524B ( 12% reduction ).

  • https://www.westlandinsurance.ca/WebResource.axd?d=tpkIAw6eum8BEe8PFlQrApV8FA1wsE8nJwf9TtYJfAkEcMtdm6JPebTTcNrIQRHw0QcmPvnKb1LhRsoYhrGnwlPzv0xJeDdhDBaG6S6VRB81&t=635418532260000000 could save 524B ( 12%reduction )

Render-blocking JavaScript and CSS

Your page has (3) blocking script resources and (5) blocking CSS resources. This causes a delay in rendering your page. None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Render-blocking JavaScript

  • https://ajax.googleapis.com/ajax/libs/jquery/2.1.3/jquery.min.js
  • https://www.westlandinsurance.ca/WebResource.axd?d=tpkIAw6eum8BEe8PFlQrApV8FA1wsE8nJwf9TtYJfAkEcMtdm6JPebTTcNrIQRHw0QcmPvnKb1LhRsoYhrGnwlPzv0xJeDdhDBaG6S6VRB81&t=635418532260000000
  • https://www.westlandinsurance.ca/Telerik.Web.UI.WebResource.axd?_TSM_HiddenField_=ctl11_TSM&compress=0&_TSM_CombinedScripts_=%3b%3bSystem.Web.Extensions%2c+Version%3d4.0.0.0%2c+Culture%3dneutral%2c+PublicKeyToken%3d31bf3856ad364e35%3aen%3af319b152-218f-4c14-829d-050a68bb1a61%3aea597d4b%3ab25378d2%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a3b9a1b05%3bTelerik.Sitefinity.Search.Impl%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3a2701dfa4-35ac-4c0f-bdb8-9e8da830c045%3a7561727d%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a721addc%3bTelerik.Web.UI%2c+Version%3d2014.2.724.40%2c+Culture%3dneutral%2c+PublicKeyToken%3d121fae78165ba3d4%3aen%3a9ac720df-7b88-4e1e-8026-2b8c24207e88%3a16e4e7cd%3addbfcb67%3af7645509%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a41f6c3a7

Render-blocking CSS

  • https://fonts.googleapis.com/css?family=Lato:300,400,700,900
  • https://www.westlandinsurance.ca/build/css/mobile.min.css
  • https://www.westlandinsurance.ca/js/fancybox/jquery.fancybox.css
  • https://www.westlandinsurance.ca/App_Themes/homepage/Global/homepage.css
  • https://www.westlandinsurance.ca/Telerik.Web.UI.WebResource.axd?compress=0&_TSM_CombinedScripts_=%3b%3bTelerik.Sitefinity.Resources%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3a4fe3f6b2-2f73-4eda-b57e-1461a4c0e8f4%3a7a90d6a

Optimize Images

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their transfer size by 10.2KiB ( 44% reduction ).

  • https://www.westlandinsurance.ca/img/home/bg-tab.png could save 2.2KiB ( 37%reduction )
  • https://www.westlandinsurance.ca/images/default-source/default-album/westland-insurance-icon.jpg?sfvrsn=0 could save 1.4KiB ( 21%reduction )
  • https://www.westlandinsurance.ca/img/mobile/icon-phone.png could save 1KiB ( 74%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-link.png could save 1KiB ( 68%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-news.png could save 990B ( 69%reduction )
  • https://www.westlandinsurance.ca/img/bg/down-arrow.png could save 974B ( 85%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-blog.png could save 959B ( 64%reduction )
  • https://www.westlandinsurance.ca/img/logo.png could save 906B ( 33%reduction )
  • https://www.westlandinsurance.ca/img/home/dots.png could save 885B ( 66%reduction )

Prioritize Visible Content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

Google Page Speed Insight (Desktop)


Page Statistics


numberResources55numberHosts13
totalRequestBytes7378numberStaticResources41
htmlResponseBytes56932overTheWireResponeBytes1265653
cssResponseBytes84614imageResponseBytes367658
javascriptResponseBytes609062otherResponseBytes147387
numberJsResources9numberCssResources7


Page Speed

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

  • https://connect.facebook.net/en_US/fbevents.js
  • https://www.google-analytics.com/analytics.js

Server Response Time

In our test, your server responded in 0.56 seconds. There are many factors that can slow down your server response time.
Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.
Minify CSS for the following resources to reduce their size by 619B ( 22% reduction ).

  • https://www.westlandinsurance.ca/App_Themes/homepage/Global/homepage.css could save 619B ( 22%reduction )

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
Minify HTML for the following resources to reduce their size by 1.5KiB ( 14% reduction ).

  • https://www.westlandinsurance.ca/ could save 1.5KiB ( 14%reduction )

Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 524B ( 12% reduction ).

  • https://www.westlandinsurance.ca/WebResource.axd?d=tpkIAw6eum8BEe8PFlQrApV8FA1wsE8nJwf9TtYJfAkEcMtdm6JPebTTcNrIQRHw0QcmPvnKb1LhRsoYhrGnwlPzv0xJeDdhDBaG6S6VRB81&t=635418532260000000 could save 524B ( 12%reduction )

Render-blocking JavaScript and CSS

Your page has (3) blocking script resources and (5) blocking CSS resources. This causes a delay in rendering your page. None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Render-blocking JavaScript

  • https://ajax.googleapis.com/ajax/libs/jquery/2.1.3/jquery.min.js
  • https://www.westlandinsurance.ca/WebResource.axd?d=tpkIAw6eum8BEe8PFlQrApV8FA1wsE8nJwf9TtYJfAkEcMtdm6JPebTTcNrIQRHw0QcmPvnKb1LhRsoYhrGnwlPzv0xJeDdhDBaG6S6VRB81&t=635418532260000000
  • https://www.westlandinsurance.ca/Telerik.Web.UI.WebResource.axd?_TSM_HiddenField_=ctl11_TSM&compress=0&_TSM_CombinedScripts_=%3b%3bSystem.Web.Extensions%2c+Version%3d4.0.0.0%2c+Culture%3dneutral%2c+PublicKeyToken%3d31bf3856ad364e35%3aen%3af319b152-218f-4c14-829d-050a68bb1a61%3aea597d4b%3ab25378d2%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a3b9a1b05%3bTelerik.Sitefinity.Search.Impl%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3a2701dfa4-35ac-4c0f-bdb8-9e8da830c045%3a7561727d%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a721addc%3bTelerik.Web.UI%2c+Version%3d2014.2.724.40%2c+Culture%3dneutral%2c+PublicKeyToken%3d121fae78165ba3d4%3aen%3a9ac720df-7b88-4e1e-8026-2b8c24207e88%3a16e4e7cd%3addbfcb67%3af7645509%3bTelerik.Sitefinity%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3adba9ed9a-8c6c-4f71-886a-ed22e2e743ff%3a41f6c3a7

Render-blocking CSS

  • https://fonts.googleapis.com/css?family=Lato:300,400,700,900
  • https://www.westlandinsurance.ca/build/css/main.min.css
  • https://www.westlandinsurance.ca/js/fancybox/jquery.fancybox.css
  • https://www.westlandinsurance.ca/App_Themes/homepage/Global/homepage.css
  • https://www.westlandinsurance.ca/Telerik.Web.UI.WebResource.axd?compress=0&_TSM_CombinedScripts_=%3b%3bTelerik.Sitefinity.Resources%2c+Version%3d7.2.5320.0%2c+Culture%3dneutral%2c+PublicKeyToken%3db28c218413bdf563%3aen%3a4fe3f6b2-2f73-4eda-b57e-1461a4c0e8f4%3a7a90d6a

Optimize Images

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their transfer size by 9.2KiB ( 42% reduction ).

  • https://www.westlandinsurance.ca/img/home/bg-tab.png could save 2.2KiB ( 37%reduction )
  • https://www.westlandinsurance.ca/images/default-source/default-album/westland-insurance-icon.jpg?sfvrsn=0 could save 1.4KiB ( 21%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-link.png could save 1KiB ( 68%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-news.png could save 990B ( 69%reduction )
  • https://www.westlandinsurance.ca/img/bg/down-arrow.png could save 974B ( 85%reduction )
  • https://www.westlandinsurance.ca/img/home/icon-blog.png could save 959B ( 64%reduction )
  • https://www.westlandinsurance.ca/img/logo.png could save 906B ( 33%reduction )
  • https://www.westlandinsurance.ca/img/home/dots.png could save 885B ( 66%reduction )

Prioritize Visible Content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.